And if a deal doesn't get done, there is the real risk that Musk becomes disinterested with his stake in the social media company and sells it, adding negative selling pressure to the stock. Twitter shares were up 7% to $49.14 in early Thursday trades, well below Musk's offer price of $54.20 per share, signalling that investors are sceptical a deal will actually get done.

'The next step will be Twitter's board officially reviewing the Musk filing/letter and then its get out the popcorn time as we expect many twists and turns in the weeks ahead as Twitter and Musk walk down this marriage path,' Ives said. 'But ultimately based on this filing it is a now or never bid for Twitter to accept,' Ives said. Ives expects that a deal will get done between Musk and Twitter, in what has turned into a 'game of thrones' between the two parties.īut many questions remain, according to Ives, including financing the deal, potential regulatory issues, and Musk's ability to balance time between Tesla and SpaceX. Twitter acknowledged that it received the offer and it will be reviewed by its board of directors. Twitter needs to be transformed as a private company. 'However, since making my investment I now realise the company will neither thrive nor serve this societal imperative in its current form. 'I invested in Twitter as I believe in its potential to be the platform for free speech around the globe, and I believe free speech is a societal imperative for a functioning democracy,' Musk said in a filing made with the SEC.

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